Online Discovery - Internet Marketing Training Melbourne

~ How to be found on the Internet ~

So you now have a website but just putting one up does not mean you will automatically be found. People that already know your website address can find you but what about everyone else?

Who the course is for:

This course is for anyone who has a website and wants to learn how to increase the likelihood of their site being found.

Course Outline:

Keyword Strategy

Keywords are at the heart of internet marketing.
You will learn how to conduct keyword research

On Page Optimisation

- Web page names
- Web page title
- Web page meta tags
- Web page headers
- Web page keywords
- Landing pages

Off page optimisation

- Directory submissions
- Link building
- Article writing
- Blogging

Pay Per Click Adveritsing

Measuring your website traffic